Writing Business Cases and Proposals

02-11-2017 8:30AM 02-11-2017 5:00PM
The GRCI Office, L1, 50 Clarence Street, Sydney, New South Wales, Australia, 2000

This writing course is ideal for anyone needing to learn how to write business cases and proposals. You will be introduced to tried and tested structured writing techniques that will help you plan and write business cases and proposals with the power to influence. Clearer, more persuasive documents mean you're more likely to get the sales and approvals you want. 

Join Vivienne Begg of TP3 and explore the following content: 

  • Analyse and plan a business case/proposal
  • Apply the structured writing approach to writing 
  • Create a document outline and sequence it appropriately 
  • Use templates appropriately 
  • Write effectively using plain language 
  • Present information appropriately using lists, tables and graphics
  • Edit documents 

Vivienne Begg
Structured Writing Product Manager

Vivienne is the Structured Writing Product Manager at training and documentation consultancy, TP3. She has over 20 years’ experience teaching structured writing for a wide variety of private and public sector clients in Australia, as well as New Zealand, Hong Kong, and Malaysia.

Structured writing is a research-based approach to writing that is highly effective for compliance documents. The approach provides writers with a consistent framework for developing their documents in an efficient way. And it provides readers with information that’s easy to find, easy to understand and easy to act on. It can be applied to writing any type of business document, from emails, to business reports and proposals, to training materials, and compliance documentation of all types including policies and procedures, and web content.

In addition to her training projects, Vivienne has worked with clients to apply structured writing in a variety of contexts. These include developing procedural documentation for a bank intranet, writing Standard Operating Procedures for a pharmaceutical company, writing product information for a financial institution website, and creating HR policies for a start-up company.

Her writing experience extends to writing medical news stories, customer service newsletters, and training materials. She has also provided coaching and editing services, ranging from coaching writers in developing their own procedures, to reviewing economic consulting reports, and proofreading a variety of corporate and training materials.